Learning Center

January 1, 2012

Local Website Marketing – Like Fishing for Sales

Local Website Marketing – Like Fishing for Sales There are some people and companies who don’t understand local website marketing who think that going after only the larger keyword phrases like “realtors,” “buy flowers” and “find lawyers” pays off in the long run. Consider this little analogy to put it in perspective for you. When you go fishing (and that is all the Internet really is – fishing for traffic!) before you throw your line in the water, the first thing you decide is what type of fish you want to catch. If you decide you want a record-setting giant […]
March 5, 2012

Getting More Customers to Your Dental Practice with Effective Search Optimization

Getting More Customers to Your Dental Practice with Effective Search Optimization Are you wondering if Search Engine Optimization techniques are really that important for your dental business? If so, keep reading to learn the ins and outs of SEO and why it is critical for your success. Let’s say you have a dental practice in Chicago, Illinois and it is thriving. But recently, you note a dip in the customers while a competitor nearby is expanding constantly. You ask around and find that your competitor has invested a good chunk of money into their website and is getting all the […]
March 13, 2012

Local Search Engine Optimization for Dentists

Local Search Engine Optimization for Dentists Local-One is an expert at maximizing local SEO for a wide variety of businesses including those in the dental industry. Recently, we worked with one of the premiere dentists in the Austin, TX area to achieve page 1 Google rankings for many top dental search terms. We can do the same for your business in your local area and industry. Local Search Engine Optimization (SEO) is not just an option but essential for dental clinics that wish to grow their businesses online. Millions of websites exist and each one of them strives to be found […]
March 21, 2012

How to Find Customers for Your Locksmith Business Through SEO

How to Find Customers for Your Locksmith Business Through SEO How important is search engine optimization and local SEO for locksmith companies? Consider this scenario… Shawn works at a corporation in Irvine, CA and while returning back from the office, he finds himself locked out of the car. It is in the middle of the night and he needs to get back to his home in Anaheim soon. So, he pulls out his shiny new iPhone and searches in Google for ‘Locksmiths in Irvine’. He sees the top 4 results, gets a couple of promising contacts, calls them up and […]
March 29, 2012

How does a Moving Company optimize their website to get more customers?

How does a Moving Company optimize their website to get more customers? Let’s suppose you run a moving company in New York, helping people relocate and transport goods. You are always on the lookout for more customers to keep your employees and infrastructure fully utilized. We know that a moving company relies completely on scale, and without an adequate number of customers you cannot generate profits. So, how do you get more customers in the cheapest possible way? The answer to that is Local Search Optimization. Google and other search engines, as you know, are terrific tools that people use […]
April 6, 2012

Importance of Local SEO for Lawyers

Importance of Local SEO for Lawyers You have just setup a law firm and you are ready for business. You put up your sign, got a couple of desks and tables, and did the interior. But, something is missing. Have you gotten your clients yet? Now, if you have a big budget you can start advertising all you want in local newspapers, TV and other media. But, if you are just a small firm with a limited budget, you want the best value for your marketing money. If you are a large firm, you want to make sure your advertising […]
April 14, 2012

Is Your Computer Repair Services Website Search Optimized?

Is Your Computer Repair Services Website Search Optimized? A computer repair and services business is one that definitely needs to have a strong showing on the Internet. When customers search for information on repairs or maintenance in your area, they need to see your website first before your competition. Effective search engine optimization, and especially local search engine optimization, is the key. However, it is an area that is often overlooked by companies that might be busy focusing on their customers. Imagine this scenario… You have been working at the Geek Squad and suddenly the entrepreneurial bug bites you. So, […]
April 22, 2012

SEO for Your Property Management Company

Making it easy for people to find your Property Management Company Search engine optimization, particularly local SEO, are paramount for a property management company to succeed. In the absence of strong, existing relationships, how do you find customers? Finding customers is one of the fundamental issues in a business. It is neither cheap nor easy in businesses like property management where trust, reputation and other factors are quite important. Unlike a consumer product, you do not have much visibility. Most likely your potential customers will just use Google to find your company, use your services and then get on with […]
April 30, 2012

Clinical Trials Gaining Volunteers through Effective Internet Marketing

Clinical Trials Gaining Volunteers through Effective Internet Marketing For companies that manage clinical trials, the importance of SEO is becoming very apparent. SEO is Search Engine Optimization which is a method of getting websites to rank in search engines. Healthcare research companies are finding that they can find volunteers quickly by using the Internet and are working to maximize this technique. The Pew Research Center’s Internet and American Life Project states that 80% of internet users, or 59% of U.S. adults, look online for health information. Many of these people are searching for clinical trials or research being done on a variety […]
May 8, 2012

SEO for the Real Estate Industry

SEO for the Real Estate Industry – New Homes, Manufacture Homes, and Beyond For companies working in the real estate industry, it has become more important than ever to create a strong presence on the Internet. Whether you are a realtor, mortgage broker, or are involved in manufactured home sales, your customers are searching for your business on the web. In order to be quickly found, your web site should be set up for Local Search Engine Optimization or SEO. So what is Local SEO?  Search engine optimization is the technique used by many sites to gain the attention of […]
May 16, 2012

Local SEO for Roofing Companies

In today’s business environment it is becoming increasingly important for any roofing company to stay visible online. By contacting SEO companies in roofing like Local-One, you can take advantage of the latest in online marketing to grow your business. There is no better and more effective way of achieving this other than through the use of Local Search Engine Optimization (SEO). When your website is optimized, it makes it easy for clients to find you when searching the internet. SEO works by using specific keywords on your site or domain name. When a person types to search some words that […]
June 11, 2012

Goodbye, Google Places … Hello, Google+ Local

If you already have a business listing in Google Places, you may have noticed that it’s looking a little different lately. That’s because Google has made some recent changes (as they’ve been known to do quite frequently), and rolled the local business listings into the Google+ social media network, appropriately named Google+ Local. This move completely integrates Google’s local listings with the current Google+ social network. What changed and what should you know about it? All Google Places business pages have been, or are scheduled to be converted into Google+ Local pages. According to Google, they’ve already moved more than […]